DOC NF-CS-MRSOOLREV 2026.04CLASS CASE STUDY
MrsoolMrsool

Establishing geographic dominance for Mrsool

37% CPI

improvement in 4 months

37% CPC

improvement in 4 months

Establishing geographic dominance for Mrsool

About

With 4.5 star rating across 315k iOS reviews, Mrsool is one of the largest delivery platforms in MENA. Mrsool is a unique on-demand experience that delivers everything from all types of stores and restaurants.

The Challenge

Establishing a creative process in MENA to reduce content idiosyncrasies with a very geographically specific product.

Our Approach

Paid Social, Campaign Management, Creative Strategy

Results

78% Cost Per Purchase Improvement

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